SGS, the world’s leading provider of testing and certification services, offers a comprehensive range of testing services to help manufacturers develop high quality and compliant footwear products for markets all over the world.

An important aspect of footwear is comfort but that does not just mean softness. SGS’s testing capabilities cover all aspects of comfort, including:

• Water resistance & penetration
• Drying times
• Cushioning/shock absorption
• Compression/energy absorption
• Resilience
• Odor
• Insulation
• Sole skid resistance

SGS is taking this holistic approach to shoe comfort testing at a time when more and more people are buying their shoes online and are therefore unable to consider whether a shoe is ‘comfortable’ before they buy.

The average human walks around the Earth four times in their life (115,000 miles). The shoes we wear are therefore important to us and, as a population, we are willing to spend considerable sums on buying fashionable and comfortable shoes. This is demonstrated by the fact the average consumer spends USD 277.09 on shoes in the US, the world’s largest apparel market. 

Shoes that are uncomfortable are easy to define because they lead to bunions, blisters, athletes’ foot, corn, fallen arches, heel pain, joint aches, and in-growing toenails. It is, however, more difficult to define ‘comfortable’.

Whether a shoe is comfortable has a lot to do with performance. For example, a shoe worn by Captain Scott on his attempt to reach the South Pole might be considered heavy and uncomfortable in normal life but in the conditions he expected to face, it might be considered comfortable. In fact, his specially designed shoes incorporated the latest technologies but still failed to perform correctly, leaving the explorers with severe frostbite.

Softness is not the only factor to consider when looking at comfort. Manufacturers also need to consider protection and performance. Modern shoes not only protect our feet, they also augment our own abilities, and they must fit the job they are required to perform. For example, Usain Bolt’s custom-made shoes needed to be comfortable only in terms of a short sprint, but a waitress or waiter’s shoes need to be comfortable for a long period of time.

When a manufacturer develops a new shoe, they need to consider a range of comfort concepts. If they fail to develop comfortable shoes within the parameters of the user and the task they are designed to perform, then they are uncomfortable and will be discarded. In the days of social media and online reviews, this can potentially be very damaging for a brand.  

SGS Clothing and Footwear Comfort Services

SGS has developed a range of testing services to help manufacturers produce high quality, compliant, and comfortable shoes for their target markets. Testing solutions include water resistance & penetration, drying times, cushioning/shock absorption, compression/energy absorption, resilience, odor, insulation and sole skid resistance. Learn more about SGS Clothing and Footwear Comfort Services. 

For more information, please contact: 

Paul Bridge

Deputy VP CRS Softlines

Head of Footwear Services 

Email: This email address is being protected from spambots. You need JavaScript enabled to view it.

Website: www.sgs.com/softlines

LinkedIn: sgs-consumer-goods-&-retail

About SGS

SGS is the world’s leading inspection, verification, testing and certification company. SGS is recognized as the global benchmark for quality and integrity. With more than 89,000 employees, SGS operates a network of over 2,600 offices and laboratories around the world.

A.J. Exports launches tomaxo.com bringing utility shopping online

Tomaxo enters the digital marketplace as an exclusive store for utility products for manufacturing, industrial, commercial as well as household applications.

This specialized ecommerce platform presents a wide choice across all the top brands in the sector, and aims towards lowering the gap between the manufacturer’s selling price and the customer’s buying price by performing the task of the singular connecting pathway between the two.

Tomaxo currently extends its services to the whole of India and plans to expand to SAARC Countries by the end of 2021.

It currently lists more than 10000 specialised products from over 300 brands, both indigenous and international, and plans to push up the numbers to 75000 in the next few months.

The Tomaxo initiative was in development since 2015, and is owned by the Apan John Group.

“The initial days of conception and implementation were very difficult. Since we specialize in technological products in a very unorganized sector, we had a mountain to climb regards to documentation and information gathering for our platform. We had to form our own team to take care of all the processes – photography, editing, designing, data entry, and system administration. During those days, it was very exhaustive and things did not materialize as expected and we had to toil a lot.,” recalls 35-year-old Chandan, COO of Tomaxo. He adds that they continued to bootstrap the business for almost five years. They spent around Rs 2 Crores during these years. According to the company, the business wasn’t very impressive then, owing to the unorganized market. Since all the work was being done in-house the development was very slow. Initially it was like only 10 products were uploaded every day. The first first breakthrough happened when they shifted to their new office last year, and expanded their team. “Since then, there’s been no looking back,” says Chandan. “We utilized our experience that we gathered over these years in developing the back end, and our expertise in dealing in these products since 1986. We made amazing progress since last year and are happy, that finally we are ready for the market. We have already started our SEO operations and with continued traffic growth we expect to have an impressive Turn Over in our first year of Roll Out in 2020-2021. Orders have already started pouring in. Though the number are small but we are excited with the small numbers.”

The slump in the market in the covid19 situation has made the company redouble its efforts in pushing for the online platform and creating their own space in the e-commerce sector. Promoting online shopping in the utilities and equipments sector, which still predominantly remains an offline market, is a great move at this time of social distancing and travel hurdles.

Although the playing field is new, Tomaxo will be facing some competition from the rival services of moglix and industrybuying, etc, but the company looks forward to overcoming those obstacles with their quality assurance, after sales support and service assurance, which is almost zero in their rival service providers, compared to their services claimed by Tomaxo. Since they are a core ecommerce portal and not a market place, they claim their offering is much more superior quality wise as well as price wise. Along with their customer centric approach and their motto – increase the value of customers’ money, India is a growing market and Tomaxo is all set to make its mark.

VIMAN NAGAR Pune, Maharashtra, August 29, 2020: With rapidly spreading diseases like COVID-19, hIOTron introduced an IoT enabled smart thermometer to detect coronavirus symptoms at an early stage.

Now, almost every country puts an effort towards making Anti-COVID vaccine, smart Ventilators, Maintaining the social distancing awareness & Diagnosing the virus at the initial stage using thermometer guns. There is a requirement to build a solution that will diagnose and prohibit the spread of the disease.

An internet-connected smart thermometer, connected to a mobile app, which not only aggregates a person’s body temperature but also records it and also detects if that specific person is wearing a face-mask or not.

This real-time data allows to track symptoms, so the health industry can be better prepared to organize the right resources in the right places at the right times for further treatments.

So we have come up with a solution where we have connected thermometer with the smartphone and innovated Thermo-phone. This smart thermometer simply operates on a standard protocol which is Bluetooth.

Thermo-phone is small size smart thermometer that has a multiple functionalities such as it monitors body temperature and records it also it has a certain functionality to recognize whether a person wearing a mask or not.

This IoT Enabled solution will definitely help to detect COVID-19 symptoms in its early stage which will help to take preventive actions to curb the spread of such diseases.

Links

To know more about Thermo-phone, please visit us at https://www.hiotron.com/thermophone/

About hIoTron

Hiotron Pvt.Ltd (hIOTron's) provides a practical study for various IoT cloud platforms. Hiotron had deployed over 21000 IoT Devices. hIoTron's IoT platform helps businesses to connect and manage data securely.
hIOTron offers Industrial IoT solutions over such platforms with the Internet of Things Course with which you can easily come up with new ideas and techniques. Those training will be building up with the help of various techniques.

Montreal, Canada (release-news) August 26, 2020 - Future Electronics, global leading distributor of electronic components, will be hosting a live session on Artificial Intelligence (AI) and Machine Learning at the largest ever virtual trade show and conference for electrical engineers set to take place August 31st to September 4th, 2020.

Artificial Intelligence (AI) and Machine Learning in Embedded Systems at the Edge

September 2nd, 2020 at 5:00 P.M. EDT

Speaker: JP Marcelino, Regional Sales Manager, FIS Specialist Team

There is a growing trend to bring AI and Machine Learning to the edge. The performance of today's edge devices has allowed many suppliers to implement machine learning solutions without having to send data back and forth into the cloud. In this webinar, Power Integrations will go through some basics of AI and Machine Learning, as well as what solutions various suppliers have put together to allow users to start implementing their own Machine Learning solutions.

Register for the event: https://www.allaboutcircuits.com/tech-days/summer-2020/future-electronics/webinars/ai-and-machine-learning-in-embedded-systems-at-the-edge/

About the 2020 Industry Tech Days Event

The 'Industry Tech Days' event will provide live interactions through which community members have the opportunity to learn about new services and products with real-time access to engineers and experts throughout.

The five-day event will transform the community-driven website All About Circuits into a digital expo floor, allowing attendees the opportunity to step into the traditional trade show environment from the comfort of their own home.

The event will feature 30 plus live sessions, spanning hundreds of topics across 15 premium event tracks which include cybersecurity, IoT Connectivity, Embedded Systems, and Test & Measure Innovations. The virtual platform will also offer participants the opportunity to participate in fireside chats, panel discussions, and specific product training courses.

About Future Electronics

Future Electronics is a global leader in electronics distribution, recognized for providing customers with global supply chain solutions, custom-tailored engineering services and a very extensive variety of electronic components. Founded by Robert G. Miller in 1968, Future Electronics believes its 5000 employees are its greatest asset, with 170 offices in 44 countries. Future Electronics is globally integrated, with a unified IT infrastructure that delivers real-time inventory availability and access to customers. With the highest level of service, the most advanced engineering capabilities, and the largest available-to-sell inventory in the world, Future's mission is always to Delight the Customer®. For more information, visit www.FutureElectronics.com.

Media Contact

Claudio Caporicci
Global Director Marketing Communications & Advertising
FUTURE ELECTRONICS
www.FutureElectronics.com
514-694-7710
This email address is being protected from spambots. You need JavaScript enabled to view it.

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Alexandria, Virginia (release-news) August 30, 2020 - Campbell Wealth Management, an Alexandria wealth management firm, has recently released a new website design showcasing their wealth management and retirement planning services. The new website design features an updated look and feel as well as more organized information regarding their experience and services. The new website was designed with the goal of providing potential clients with an easier to navigate and smoother homebase of information regarding their firm. In addition, they hope that this new site will more accurately represent who they are as a company and the high level of service their clients have come to expect of them.

In the new site, visitors will find that the site has an updated look that is more modern and easy to navigate. Furthermore, they will also notice that the homepage has a much more succinct and easy to follow description of their core services and mission as a wealth management firm. The firm is proud to release the new site and believe that it is a much more accurate representation of who they are as a team and the important services that they provide to their clients.

Campbell Wealth Management offers seniors and families a helping hand when it comes to planning for their retirement and establishing a safety net throughout their lives. The Campbell Wealth Management process is designed specifically to help people who are at or near retirement. It can help eliminate the uncertainty that can create anxiety and helps put clients on a proven path to making the most of the next several decades. Some of the most common benefits that Campbell's client's experience is the ability to live a more spontaneous life in retirement, be flexible enough to handle uncertain events, and it also allows clients to strive to set up a trusted and powerful legacy - something that is of huge importance.

With the addition of this new site, Campbell Wealth Management hopes that clients will be able to more easily learn about their core values as a company and what makes their process unique. They are excited to launch the new site and can't wait for new potential clients to learn about their business and how they can help set up long-lasting and robust wealth management programs. For more information, contact them today at (703) 782-5058 or visit their website at https://campbellwealth.com/. Their offices are located at 330 John Carlyle Street, Suite 400, Alexandria, VA 22314.

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